BroadCasting
Opportunities and challenges
Mobile multimedia access (watch live TV, on-demand video with mobile phone)
Slow download speed and poor video quality
Mobile phone signal quality is poor, bandwidth is limited
High data traffic costs
solution
Global analog to digital TV conversion
North America: Overall conversion, completed
Japan and South Korea: The overall conversion has been completed
Europe: overall conversion, most have been completed
China 2015-2020: Overall conversion, budget 10 billion RMB, ongoing
Other: a small amount is going on, most have not yet started
Digital TV system upgrade
US 2018-2021: Frequency migration, budget 2.75 billion USD, ongoing
US ATSC3.0: Already started, not yet upgraded in batches
China: Frequency migration, already planned, is expected to start next year
Digital TV system upgrade
US 2018-2021: Frequency migration, budget 2.75 billion USD, ongoing
US ATSC3.0: Already started, not yet upgraded in batches
China: Frequency migration, already planned, is expected to start next year
